Comfort, Fit, and Confidence!
A recent survey of 2000 women reveals that the top factors making UK women feel confident in what they wear are clothing fit (66%) and comfort (55%).
As we head into summer, Stanley/Stella have carefully crafted four new women’s styles that prioritise both, offering a flattering fit and ultimate comfort. Designed with versatility in mind, these styles are perfect for the promo and workwear industries, where comfort and style matter just as much as a strong branding. Whether for events, uniforms, or casual wear, these pieces help women feel confident and comfortable throughout their day, all while delivering a professional look.
While many in the promo industry default to unisex fits for convenience and to save on costs, tailored women’s garments offer a distinct advantage. They boost comfort, elevate brand image, and drive brand loyalty through improved customer engagement. Not only that; well-fitted garments last longer, making them the most sustainable choice as customers will not only wear them, but they are also likely to keep them for years to come! If you ask us, that’s a win-win.
The Stella Coaster Polo: Style that plays nice
 | Meet the Stella Coaster – the lightweight, 185 gsm women’s polo that blends style with sustainability. Crafted from 100% certified organic cotton, it’s the perfect option for businesses looking to promote sustainability while offering something stylish and comfortable. The Stella Coaster was designed with warmer climates in mind, making it a great choice for outdoor events or warm-weather promotions. Perfect for those balmy summer days, this polo’s gender-fitted cut and recycled buttons mean you’re not just looking good; you’re doing good, too. Like its unisex sibling, the Prepster 2.0, the Stella Coaster is made from premium, panel-washed organic cotton, which softens the fabric and helps reduce shrinkage in the wash! Its fine piqué fabric ensures outstanding decoration results, making it a great choice for custom garments that need to maintain a smart appearance after repeated wear. |
The Stella Styler Shirt: A Classic with a Modern Twist
 | The Stella Styler Shirt reimagines the timeless classic with a modern, relaxed twist. Made from 100% certified organic cotton and a breathable 130 gsm tight-weave poplin fabric, this shirt offers a trendy retail-inspired fit with dropped shoulders and a box pleat at the back that gives you that naturally flattering, feminine shape. This versatile shirt is as comfortable as it is stylish. The Stella Styler is perfect for those who want branded workwear that doesn’t compromise on style. |
The Stella Ava Tank Top: Your ultimate Layering Essential
 | Say hello to the Stella Ava tank top – a fitted must-have style crafted from soft 100% certified organic cotton. With a 180 gsm single jersey fabric, this fitted tank top offers a flattering neckline and a form-fitting design, making it ideal for layering or as a stand-alone summer piece. Whether worn under a shirt or jacket for a more layered look or on its own, the Stella Ava is a must-have for any wardrobe. The tank top’s fabric is durable enough to handle various types of decoration, from screen printing to embroidery, so it’s perfect for brands looking for high-quality customisation. It provides full coverage with no transparency, ensuring comfort and confidence at all times. |
The Stella Mia Tank Top: Effortlessly Cool!
 | For a more relaxed fit, the Stella Mia tank top brings laid-back charm to your branded wardrobe. Made from 100% certified organic cotton, this medium-fit tank top offers a classic, flattering silhouette that works well on all body types. With its 155-gsm single jersey fabric, it’s a lightweight and breathable option that’s ideal for warmer weather. It’s the kind of piece that’s as comfortable as your favourite pair of jeans but way more stylish—perfect for any summer occasion. |
Why the Right Fit Matters for Promotional Clothing
In the promo industry, it’s not just about slapping on a logo (although many still resort to that)—it’s about making a lasting impression by getting the end user to feel awesome. In recent years, younger generations are increasingly asking for more meaningful brand interactions. At the end of the day, successful promotional items exist to create an experience that resonates with customers and stands out in their memory. Choosing fitted; high-quality branded garments like these tailored Stanley/Stella women’s styles is the simplest way to help your brand make a sustainable and memorable impact.
Investing in well-fitted clothing could be a game-changer for your brand. Why not request a sample or visit our showroom to see the collection in person?
To enquire, please email us at [email protected], we’ll help you find the best solution for your branding needs.
